This is the Survey Design chapter from The Survey System's Tutorial, revised May, 2008. It is reproduced here as a service to the research community. Copyright 2008, Creative Research Systems.Knowing what the client wants is the key factor to success in any type of business. News media, government agencies and political candidates need to know what the public thinks. Associations need to know what their members want. Large companies need to measure the attitudes of their employees. The best way to find this information is to conduct a survey.This chapter is intended primarily for those who are new to survey research. It discusses options and provides suggestions on how to design and conduct a successful survey project. It does not provide instruction on using specific parts of The Survey System, although it mentions parts of the program that can help you with certain tasks
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We learn wisdom from failure much more than success. We often discover what we will do, by finding out what we will not do.
Go confidently in the direction of your dreams. Live the life you have imagined.
The power of imagination makes us infinite.
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